Shiseido APP
Timeline
8 Weeks
Deliverables
Branding
Art Direction
Identity Design
UI/UX Design
Tools
Figma
Photoshop
Illustrator
AfterEffects
Solo Project
8 Weeks
Deliverables
Branding
Art Direction
Identity Design
UI/UX Design
Tools
Figma
Photoshop
Illustrator
AfterEffects
Solo Project
Shiseido e-commerce experience redesign.
Since the Shiseido brand does not have a separate App for customers to buy products, I designed an APP. The mission of the App is to provide customers with a refurbished buying experience in recognition of their sustainability and charity.
Since the Shiseido brand does not have a separate App for customers to buy products, I designed an APP. The mission of the App is to provide customers with a refurbished buying experience in recognition of their sustainability and charity.
![](https://freight.cargo.site/t/original/i/7ccf26a90021ab35b2f6b4a82c71f86aeb97171c370f7f2258a6e12123095d26/shiseido-logo.png)
Research︎︎︎
![](https://freight.cargo.site/t/original/i/d14ddcb43dc2aa58dd75116991c197336c90024779f745ca58836938c2c4a0d2/User-Flow.png)
![](https://freight.cargo.site/t/original/i/54c226eed650b2c686003ee9dcdf0d30ff7bae0413b4b05404a35727f8e1b18b/persona.png)
![](https://freight.cargo.site/t/original/i/e1865aca830e5b9879a91d23154912c7f6c6a1e3b9d40f73b4e37bbdc93aa019/sitemap.png)
![](https://freight.cargo.site/t/original/i/29ba8b316d04954428ad73e73f699ce1fe98163b39dd5ce178198b8647ace78e/sitemap_example.png)
Wireframe︎︎︎
![](https://freight.cargo.site/t/original/i/b58b7862cd70d065972734ade81dc9839e6048e943b698a47d46146a41611a2e/Wireframe.png)
Visual Identity︎︎︎
![](https://freight.cargo.site/t/original/i/9b1007ff1a16f3a29f13923e8d1d2b9b2a939c8f842219648ea4c6630f8780f3/color.png)
︎︎︎
As a result of global warming and climate change, people are starting to pay more and more attention to environmental issues. When people talk about protecting the environment, I believe that the color most people think of first is green. One of the functions and features I want to get the most stand out of this App is "recycling", so I chose green as my main color.
![](https://freight.cargo.site/t/original/i/96978295f2cb49ac176674aa78af7dfe697bb7fa26ae75b1bf89405e1503690f/mockup.png)